Privacy Policy

Last updated: July 18, 2026

Dont Follow Back ("DFB", "we", "us") is an export-only relationship and insights tool. We help you understand the Instagram or Threads data you choose to upload without asking for your social media login, password, or account access.

At a glance

No login or scraping: DFB does not ask for your Instagram or Threads password, log in to your account, or scrape live profiles.
Your export is temporary: the original upload is used to create your report and is removed after processing or when processing fails.
No permanent export archive: DFB does not maintain a permanent copy of your private export data or sell it to advertisers.
Report features are temporary: some unlocked searches and explorers may use limited report data briefly while your current report is active, then it is removed through expiration and cleanup.
No outside AI: your export is not sent to an external AI service or used to train an outside model.
Payments are handled by payment providers: Stripe and PayPal process payment credentials under their own policies.

What happens when you upload

DFB reads the supported files in the official export you select and computes the relationship lists, report sections, summaries, and visualizations that the site offers. The report reflects the contents of that export at the time it was generated; it is not a live connection to Instagram or Threads.

The service uses only the categories and records that are present and supported in your export. An export can contain different categories from another export, and a missing category is not necessarily an error.

What Advanced Insights may use

Depending on the export and the features available for your report, Advanced Insights may use relationship lists, profile history, comments, likes, saved or viewed activity, content metrics, advertiser and targeting information, searches, links, settings, and other supported categories. These records are used to produce the report you requested, not to create a permanent social profile about you.

Some unlocked explorers need limited report data to remain available briefly so that search, sorting, and pagination work. That temporary report data is tied to the active report, is not presented as a public file, and is removed when the report expires or cleanup completes. Cleanup can be delayed by an outage or other operational failure, but DFB does not intentionally retain it as a permanent archive.

Comments, messages, and media

Comments: Comment Explorer searches comment records that Instagram included in your export. Comment text may be used temporarily to return the search result you requested.
Private messages: DFB does not read or analyze direct-message or private-message bodies.
Media: DFB does not process the bytes of photos, videos, or other media as part of Advanced Insights. A message or media category may still be recognized for export coverage when Instagram includes it.

What DFB does not do

We do not log in to Instagram or Threads or request your password or access token.
We do not scrape profiles, verify live follower state, or contact Instagram to confirm a result.
We do not sell uploaded export content or use it for targeted advertising.
We do not use external AI, a search server, or a third-party analytics service to read your export content.

Payments

Stripe and PayPal handle checkout and payment credentials. DFB does not receive full card numbers, security codes, or PayPal passwords. We receive only the transaction details needed to confirm a purchase, prevent duplicate unlocks, provide the paid report, and respond to payment support requests. Payment providers may retain their own records under their policies.

Security and operational information

To operate and protect the service, DFB may receive ordinary technical information such as an IP address, browser or device information, request times, pages requested, response status, and error details. We use this information for reliability, security, abuse prevention, and troubleshooting.

DFB does not intentionally place raw export contents, comment text, private-message bodies, or full advertiser lists in operational logs.

Cookies and browser preferences

Report cookie: a short-lived browser cookie helps keep your current report and unlock state connected.
Browser preferences: the site may remember simple display choices such as a selected tab.

Retention

Original upload: removed after processing or a failed processing attempt.
Active report support: limited temporary data may remain only as long as needed for the current report features and is removed through expiration and cleanup.
Snapshots: a Snapshot is a file you choose to keep and upload later for comparison. DFB does not promise to preserve a copy of a Snapshot for you.
Payments: payment providers retain records required for payment, fraud prevention, tax, and legal obligations. DFB retains limited transaction metadata.
Technical logs: logs are rotated and retained only as needed for operations, security, and legal obligations.

Third-party links

DFB may link to Instagram, Threads, Amazon, payment providers, or other third-party sites. Those sites operate under their own privacy notices and terms. DFB does not control their collection or use of information.

We participate in Amazon Associates in our Blog sections. Amazon may use its own referral technology when you follow an eligible link. See Amazon's Privacy Notice.

Your choices and rights

You can choose not to upload an export, stop using the service, clear your browser data, or contact us with a privacy request. Depending on where you live, you may have rights to request access, correction, deletion, or information about our processing. Because DFB does not maintain a permanent copy of your export, there may be little or no export content to retrieve after processing ends.

Security is not an absolute guarantee

DFB uses reasonable administrative, technical, and operational safeguards. No internet service can guarantee absolute security. Please do not upload information you are not authorized to process, and contact us promptly if you believe the service has been misused.

Children

DFB is not intended for children under 13, or the applicable minimum age in your region. Do not use the service if you are below that age.

International users

DFB may process information in the United States or another country where we or our service providers operate. Those locations may have privacy laws different from the laws where you live.

Changes to this policy

We may update this policy as the service changes. Material updates will be reflected by the "Last updated" date above and, where appropriate, additional notice.

Contact

Privacy questions: support@dontfollowback.com